Vakantielezen
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In collaboration with Vanabbetotvessem, we developed a new campaign concept for the CPNB 'Summer Reading' campaign. In this concept, the main character holds a book in front of the head and the theme of the book seamlessly coincides with the environment of the reading main character. This resulted in 6 key visuals that were used for 2 years for all expressions of this national campaign.
We also produced the video content for an activation, in which well-known Dutch people talk about their favorite book and writer.
We also produced the video content for an activation, in which well-known Dutch people talk about their favorite book and writer.
![](https://freight.cargo.site/t/original/i/e3194ce15b4026a911fd9c505060614ba143b887ef6cdf6da9736eee07effa66/Screen-Shot-2020-11-20-at-11.18.58.png)
![](https://freight.cargo.site/t/original/i/8d21d3bde72fe8652e30359581147c695f68a73bbac421ebb5efc478b5ed01f6/Screen-Shot-2020-11-20-at-11.21.42.png)
O U R S E R V I C E S
Creative concepts / Art Direction / Video content/ Lighting / Model Casting / Styling / Hair & Make-Up / Location scouting / Set construction / Studio rental / Retouching / Photography editing / Color correction/ Storyboarding / Director/ Motion graphics / Video and photography editing and all related production aspects.
From concept to campaign.
![](https://freight.cargo.site/t/original/i/9e375be0fec6a4ab49c881e8762245b49a105e969bb07ec9d8a5465c74af21df/BTS-TUI-ZOMERLEZEN_79A6531.jpg)
![](https://freight.cargo.site/t/original/i/81ccae8880c6a902f072a9c249bc7303cf9bd5ed95e93de46d72fc1838d30293/SBW-Affiche-A2_19-ZML-36a.jpeg)
![](https://freight.cargo.site/t/original/i/4bf0c1fd75c2bb66123b03a11f68d4c274851ccde8668580cbd50d0332458be2/Dffy75zW4AA1ug_.jpg)
![](https://freight.cargo.site/t/original/i/6b222730602f1538b6df55bb859962090e0e2d7f53c98c3ee5fa6e983b3cc5bf/TUI-Zomerlezen.jpeg)
![](https://freight.cargo.site/t/original/i/93559d3fcdc1f263f45cc069aa1db07ecafb611f07a3a42a92e4e149b039e1a2/SBW-Affiche-A2_19-ZML-36b.jpeg)
![](https://freight.cargo.site/t/original/i/1ca12b1a4a1672b864317a7ff9df09b7bc194b0ce1840c972b1218ca0c758754/SBW18-affiches_Pagina_1_768x1087_0.jpeg)